First, it all starts with a conversation where we'll discuss any issues, the goals you want to achieve and any targets you want the website to help you meet. Next, we'll review your current site's performance, page performance and how customers interact with your site. Then we’ll analyse your competitors and review your user's journey against key performance indicators and metrics.
At the end of this step, we've got a strategy to visualise how the end product needs to perform.
To turn the strategy into reality, we start prototyping your new website's user journey and processes to give you visuals of how customers will interact with the site and the new user experience.
We begin implementing the functionality into the design to create the final product.
Once complete and the site is live and ready for customers, we begin to grow. We set up systems to analyse the website and the success of the changes and identify and review any further improvements that can be made.